{"id":38700,"date":"2021-07-19T05:00:29","date_gmt":"2021-07-19T12:00:29","guid":{"rendered":"http:\/\/kk.org\/cooltools\/?p=38700"},"modified":"2021-07-12T12:39:15","modified_gmt":"2021-07-12T19:39:15","slug":"book-freak-51-2-2-2","status":"publish","type":"post","link":"https:\/\/tkdev.kk.org\/cooltools\/book-freak-51-2-2-2\/","title":{"rendered":"Book Freak #54: How to Take Smart Risks"},"content":{"rendered":"

Paul Arden (1940-2008) was the executive creative director at Saatchi & Saatchi. Here are four pieces of advice from his book, It\u2019s Not How Good You Are, It\u2019s How Good You Want to Be<\/a>.<\/em><\/p>\n

Use the opportunity you have<\/strong>
\n\u201cDon\u2019t look for the next opportunity. The one you have in hand is the opportunity.\u201d<\/p>\n

Strive for visual boldness<\/strong>
\n\u201cThe more strikingly visual your presentation is, the more people will remember it.\u201d<\/p>\n

Share your ideas with everyone<\/strong>
\n\u201cDo not covet your ideas. Give away everything you know and more will come back to you.\u201d<\/p>\n

Ask for notes, not approval<\/strong>
\n\u201cIf, instead of seeking approval, you ask, \u2018What\u2019s wrong with it? How can I make it better?\u2019 you are more likely to get a truthful, critical answer.\u201d<\/p>\n

Book Freak is published by Cool Tools Lab, a small company of three people. We run the\u00a0<\/em>Cool Tools website<\/em><\/a>, a\u00a0<\/em>podcast<\/em><\/a>, a\u00a0<\/em>video review YouTube channel<\/em><\/a>, and a couple other newsletters, including\u00a0<\/em>Gareth\u2019s Tips, Tools, and Shop Tales<\/em><\/a>,\u00a0What\u2019s in my bag?<\/em><\/a>\u00a0and\u00a0<\/em>Recomendo<\/em><\/a>. I hope you\u2019ll check them out. You can support our work by becoming a patron via\u00a0<\/em>Patreon<\/em><\/a>.<\/em><\/div>\n
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Thanks for reading Book Freak! If you like Book Freak, please\u00a0<\/em>share it with a friend<\/em><\/a>.<\/em><\/div>\n
<\/div><\/span>","protected":false},"excerpt":{"rendered":"

Short pieces of advice from books<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[76],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/posts\/38700"}],"collection":[{"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/comments?post=38700"}],"version-history":[{"count":1,"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/posts\/38700\/revisions"}],"predecessor-version":[{"id":38702,"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/posts\/38700\/revisions\/38702"}],"wp:attachment":[{"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/media?parent=38700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/categories?post=38700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tkdev.kk.org\/cooltools\/wp-json\/wp\/v2\/tags?post=38700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}