RELATIONSHIP TECH

Start with Technology, End with Trust

The central economic imperative of the industrial age was to increase productivity. Every aspect of an industrial firm–from its machines to its organizational structure–was tailored to enhance the efficiency of economic production. But today productivity is a nearly meaningless byproduct in the network economy.

The central economic imperative of the network economy is to amplify relationships.

Every aspect of a networked firm–from its hardware to its distributed organization–is created to increase the quantity and quality of economic relationships.